Filter by topic:
SEO & Content Marketing
An Overview of Google’s Helpful Content Update
September 26, 2022
An Overview of Google’s Helpful Content Update
Google's big push with it’s latest algorithm update, named the helpful content update, is taking aim at pages that are solely produced for search engines and not users. A...
SHARE:
Paid Media
3 Underutilized Google Ads Optimization Tips For Hotels
September 26, 2022
3 Underutilized Google Ads Optimization Tips For Hotels
The number one rule of search marketing is to never stop testing. You never know where you’ll find the next golden goose, so it’s important to try new things...
SHARE:
Paid Media
How A Full Marketing Funnel Helps Boost Your Facebook Ads
September 19, 2022
How A Full Marketing Funnel Helps Boost Your Facebook Ads
Have you ever wondered how both a prospecting and retargeting campaign can help move your potential customers through the funnel and eventually lead to conversions? Keep reading to learn...
SHARE:
Paid Media
What Is Disparity Monitoring & Why Your Hotel Metasearch Needs It
September 14, 2022
What Is Disparity Monitoring & Why Your Hotel Metasearch Needs It
Ensuring your hotel is in parity is an on-going struggle for many in the industry. In a previous blog post, we talked to some experts in the field about...
SHARE:
Monthly Newsletters
Flywheel News | August 2022 Hotel Digital Marketing News | GCommerce
September 6, 2022
Flywheel News | August 2022 Hotel Digital Marketing News | GCommerce
Cookie-less World News: Google Ads introduces modeled conversions At the beginning of August, Google announced that in order to provide advertisers with the most accurate performance data, they are...
SHARE:
Digital Marketing
Everything You Need to Know About Google Analytics 4
August 23, 2022
Everything You Need to Know About Google Analytics 4
By now, many of you have heard us talk about Google Analytics 4 (GA4). This new analytics update is part of a series of steps that will bridge the...
SHARE:
