Digital Marketing
What's The Single Most Important Thing You Can do for SEO in 2018?
December 12, 2017
What's The Single Most Important Thing You Can do for SEO in 2018?
Now that you’ve completed all necessary steps to ensure your hotel’s website is well optimized for the shift to mobile-first indexing and you’ve made the upgrade to HTTPS, where...
Digital Marketing
How Much Should I Spend on Paid Search for my Hotel?
October 16, 2017
How Much Should I Spend on Paid Search for my Hotel?
We get this question all the time from prospective clients and new clients and it’s also something we revisit at least once (or more) every year for current clients....
Digital Marketing
Google Hotel CPC & Metasearch for Hotels
August 16, 2017
Google Hotel CPC & Metasearch for Hotels
In the world of online travel first came the search engines, then the OTAs (online travel agencies, i.e. Expedia) and most recently the metasearch engine websites such as Trivago...
Digital Marketing
10 Search Engine Marketing Trends Hotels Need to Know in 2017
June 20, 2017
10 Search Engine Marketing Trends Hotels Need to Know in 2017
The top search engine marketers in the world met over 3 days in Seattle to discuss and present current and future trends within the industry, covering everything from how...
Digital Marketing
How Your Hotel Can Win in a Mobile First World
June 20, 2017
How Your Hotel Can Win in a Mobile First World
The world has gone mobile and it shouldn’t come as any surprise. How many hours do you clock per day on your mobile device? Google has been vocal about...