Digital Marketing
Branded Keyword CPCs Continue to Rise in 2019
May 30, 2019
Branded Keyword CPCs Continue to Rise in 2019
Do you measure paid search media success by Return on Ad Spend (ROAS)? Then you should know that any increase in cost-per-click on paid search for your most qualified...
Digital Marketing
5 Things I Learned About the Future of Search | Google Marketing Live 2019
May 23, 2019
5 Things I Learned About the Future of Search | Google Marketing Live 2019
Every year Google Marketing Live is a showcase for the newest features, technology and direction of Google’s advertising platform. Marketers from across the globe listen in as the future...
Digital Marketing
3 Steps for Successful 2019 On-Page SEO For Hotel Websites
April 22, 2019
3 Steps for Successful 2019 On-Page SEO For Hotel Websites
Over the years the mission statement for successful on-page SEO for hotel websites remains the same: Make sure to follow best practices to position your website for the greatest...
Digital Marketing
Was Your Hotel’s Website Impacted By Google’s April 2019 Indexing Bug?
April 19, 2019
Was Your Hotel’s Website Impacted By Google’s April 2019 Indexing Bug?
What Was The Google Indexing Bug? Announced by Search Engine Land, on April 4th, 2019, “Google dropped pages inadvertently pages from its search index”. This means website pages that...
Digital Marketing
Google's New Hotel Booking Search Features & What it Means for Your Hotel
March 13, 2019
Google's New Hotel Booking Search Features & What it Means for Your Hotel
Google has been gradually taking away website traffic for many industries over the years by moving more information and functionality directly within the search engine, allowing searchers to find...
Digital Marketing
Google Page Speed Update: Will Your Hotel's Website Be Impacted?
July 16, 2018
Google Page Speed Update: Will Your Hotel's Website Be Impacted?
GOOGLE’S PAGE SPEED UPDATE IS NOW ROLLING OUT TO ALL USERS Search Engine Land and our agency Google representative have confirmed that Google’s Page Speed Update is now being released...
