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Lindley Cotton

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Analytics & Tracking

Everything You Need to Know About Google Analytics 4

August 23, 2022

Everything You Need to Know About Google Analytics 4

By now, many of you have heard us talk about Google Analytics 4 (GA4). This new analytics update is part of a series of steps that will bridge the...
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Digital Marketing

Leveraging Your Digital Agency for Recovery

October 21, 2020

Leveraging Your Digital Agency for Recovery

Take away specific digital marketing tips for your hotel on how to succeed in a COVID-19 world in this fire-side chat with Caryl Helsel from DragonFly Strategists and Lindley...
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Web Design & Development

The Ups & Downs Of Building Your Own Digital Marketing Agency Website

September 15, 2020

The Ups & Downs Of Building Your Own Digital Marketing Agency Website

If you didn’t already know, we launched our new digital marketing company’s website on August 26th. It’s been in the works since January of this year and with other...
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Digital Marketing

3 Questions to Ask Your Hotel's Digital Marketing Agency

July 23, 2020

3 Questions to Ask Your Hotel's Digital Marketing Agency

Over the last few years, the customer journey has been a major topic and how important it is for us as marketers and hoteliers to reach people at every...
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Digital Marketing

Planning for the Rebound | COVID-19

April 3, 2020

Planning for the Rebound | COVID-19

After an absolutely crazy couple of weeks, our dear friends at Dollywood’s DreamMore Resort & Spa shared this picture with us: It was so refreshing to see this positive...
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Digital Marketing

Coronavirus Impact On Hotels & A Plan For Recovery

March 19, 2020

Coronavirus Impact On Hotels & A Plan For Recovery

What is the current digital marketing landscape for the hospitality industry? First, let’s summarize the larger impact of COVID-19 on the industry. Current Impact of COVID-19 on the Hotel...
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