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Erin Fischer

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Paid Media

Navigating Apple's iOS 14 Privacy Update for Facebook Advertising

May 18, 2021

Navigating Apple's iOS 14 Privacy Update for Facebook Advertising

If you regularly pay attention to the near-constant updates about privacy laws and data protection, then you’re probably familiar with Apple’s latest iOS14 privacy update. With implementation rolled out...
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Digital Marketing

Top 5 Reasons Your Hotel Needs Prospecting Campaigns

September 21, 2020

Top 5 Reasons Your Hotel Needs Prospecting Campaigns

You want your hotel to make money, right? At least that is usually the main goal when it comes to most hotel digital marketing campaigns. What if we told...
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Digital Marketing

5 Phases to Relaunch Your Hotel's Marketing Campaigns During COVID-19

July 27, 2020

5 Phases to Relaunch Your Hotel's Marketing Campaigns During COVID-19

The world is slowly opening up again, and as hoteliers and other players in the hospitality game that means it’s time to welcome guests back with open, yet socially...
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Analytics & Tracking

COVID-19 | How To Use Data To Relaunch Your Marketing Campaigns

May 28, 2020

COVID-19 | How To Use Data To Relaunch Your Marketing Campaigns

The coronavirus pandemic has pushed us all into uncertain times and with it paused media campaigns leaving unspent marketing dollars. Now that we’re beginning to see a light at...
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Digital Marketing

Why A Mobile-First Approach Matters For Your Hotel’s Ads

March 4, 2020

Why A Mobile-First Approach Matters For Your Hotel’s Ads

We’re living in a mobile world—it’s 2020 after all! So why don’t all our digital marketing efforts reflect that? How often do you see a Facebook ad on your...
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Digital Marketing

6 Ways to Improve Your Hotel's Social Media Advertising in 2020

January 14, 2020

6 Ways to Improve Your Hotel's Social Media Advertising in 2020

The new year is already upon us and we know exactly what’s on your mind: how in the world can I continue improving my hotel’s digital advertising efforts in...
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