Flywheel News | November 2024 Hotel Digital Marketing News | GCommerce
- Search Impression Share: What is it & how it Impacts your campaigns
Learn the in’s and out’s of search impression share, what it means for your campaigns and ways you can optimize based on the insights it provides in this detailed blog.
- Where ultrarunning and hotel marketing collide
Read the latest post from GCommerce’s Morgan Tuohy and leave feeling inspired, as he navigates similarities between ultrarunning and delivering award winning hotel marketing campaigns.
- Ad Frequency: Why it matters & how you can control it
Learn about this sometimes overlooked metric and how you can manipulate it to improve your hotel’s marketing campaign performance here.
- Could ads be coming to Threads next year?
Although Meta itself has denied this timeline, a new report suggests that ads might be coming to the Threads platform early next year. Our team is ready and stands by to start testing.
- Perplexity begins testing ads for limited partners
While OpenAI continues to state ads aren’t a part of its product plan for ChatGPT Search, Gen AI platform Perplexity has begun testing placements for a limited set of partners. Learn more here.
- Boost direct bookings with Metadesk: The ultimate metasearch solution for hotels
In today's competitive hospitality landscape, hoteliers face the dual challenge of maximizing direct bookings while effectively managing metasearch channels. Metadesk offers a comprehensive solution tailored to the needs of hotel sales, marketing directors, and revenue managers. Discover more now.
- Ready for ski season? We sure are. Here’s our top marketing tips for hotels near the slopes
The first snow of the season has hit Park City, Utah (GCom’s headquarters) and we’re eagerly awaiting the start of ski season. Here’s some of our favorite tips to prepare your ski destination property for the upcoming season.
