SEO and Content Marketing
New Hotel SERP Feature Alert: Google Property Promotion Ads Carousel is Live
June 20, 2023
New Hotel SERP Feature Alert: Google Property Promotion Ads Carousel is Live
At the end of 2022, Google announced that a new Property Promotion Ads carousel was coming to it’s mobile search results. Previously out in beta, the new Google Property...
Metasearch
Google Ads Vs Google Hotel Ads: Do You Need Both?
April 12, 2023
Google Ads Vs Google Hotel Ads: Do You Need Both?
Did you know that 2023 marks the 23rd anniversary of Google Ads? 🤯 Ad revenue now contributes 80% of Alphabet’s revenue and last year that totaled around $54 billion....
SEO and Content Marketing
An Overview of Google’s Helpful Content Update
September 26, 2022
An Overview of Google’s Helpful Content Update
Google's big push with it’s latest algorithm update, named the helpful content update, is taking aim at pages that are solely produced for search engines and not users. A...
Monthly Newsletters
Flywheel News | July 2022 Hotel Digital Marketing News | GCommerce
August 9, 2022
Flywheel News | July 2022 Hotel Digital Marketing News | GCommerce
GA4 Ads Bounce Rate! (and other features) July 23rd marked the 1 year countdown for the sunsetting of Google Universal Analytics. That means if you haven’t set up GA4...
Monthly Newsletters
Flywheel News | June 2022 Hotel Digital Marketing News | GCommerce
July 13, 2022
Flywheel News | June 2022 Hotel Digital Marketing News | GCommerce
GCommerce Announces Metadesk, It’s New Hotel Metasearch Solution GCommerce announced the launch of it’s new hotel metasearch solution, Metadesk, during HITEC’s 50th Anniversary in Orlando, FL the last week...
Monthly Newsletters
Flywheel News | May 2022 Hotel Digital Marketing News | GCommerce
June 8, 2022
Flywheel News | May 2022 Hotel Digital Marketing News | GCommerce
Google Enhances Trip Planning Tools Google launched a few features to assist users with travel planning. Most notable for hotels includes interest based filters in Google Maps, hotel search...
