Metasearch
The Importance of First-Party Data In Metasearch
July 29, 2024
The Importance of First-Party Data In Metasearch
Staying at the forefront of digital marketing changes requires harnessing state-of-the-art strategies. One such strategy gaining significant traction is the incorporation of first-party data. In this blog, we'll explain...
Monthly Newsletters
Flywheel News | June 2024 Hotel Digital Marketing News | GCommerce
July 11, 2024
Flywheel News | June 2024 Hotel Digital Marketing News | GCommerce
Google has updated its GA4 attribution models to more accurately assign conversions to paid search campaigns. Previously, some conversions were incorrectly attributed to organic search due to issues with...
Digital Marketing
Which Ad Preformed Best? Can you Guess?
June 18, 2024
Which Ad Preformed Best? Can you Guess?
Facebook ads are a powerful tool for businesses to reach their target audience through personalized and engaging content, but selecting the perfect elements for an ad is like finding...
Monthly Newsletters
Flywheel News | May 2024 Hotel Digital Marketing News | GCommerce
June 13, 2024
Flywheel News | May 2024 Hotel Digital Marketing News | GCommerce
Every year, the marketing industry eagerly awaits Google Marketing Live, Google’s annual event to showcase what’s new in the world of Google advertising. Discover our key takeaways from Google...
Web Design & Development
The Crucial Importance of Owning Your Website
June 5, 2024
The Crucial Importance of Owning Your Website
Having a robust online presence is not just advantageous—it's essential. While social media platforms offer visibility and engagement, they shouldn't be your sole digital outpost. Instead, owning your website...
Monthly Newsletters
Flywheel News | April 2024 Hotel Digital Marketing News | GCommerce
May 7, 2024
Flywheel News | April 2024 Hotel Digital Marketing News | GCommerce
Brands and advertisers now have some extra time to prepare for the demise of 3rd party cookies. Google announced that it’s delaying the phase-out to 2025. Learn more here. ...
