Digital Marketing
How to Enhance Your Hotel's Guest Experience from Start to Finish: PART 6
September 26, 2019
How to Enhance Your Hotel's Guest Experience from Start to Finish: PART 6
For the final part of my series on enhancing the guest experience, let's dive into why all hotel staff should be focused on creating memorable events for guests. The...
Digital Marketing
How to Enhance Your Hotel's Guest Experience from Start to Finish: Part 5
September 24, 2019
How to Enhance Your Hotel's Guest Experience from Start to Finish: Part 5
To help guests through the customer journey, hotels will need to participate in a multi-channel digital marketing approach. That includes channels that can provide insights and ROI such as...
Digital Marketing
How To Enhance Your Hotel's Guest Experience from Start to Finish: Part 4
September 19, 2019
How To Enhance Your Hotel's Guest Experience from Start to Finish: Part 4
Great content is extremely important to the hotel customer journey! Great images and helpful tips can help a hotel attract new customers and engage current customers. 1. Use your...
Digital Marketing
How to Enhance Your Hotel's Guest Experience from Start to Finish: Part 3
September 17, 2019
How to Enhance Your Hotel's Guest Experience from Start to Finish: Part 3
Hotels need to create packages and deals that target different customers based on their past buying history or website behavior. 1. Once you know your hotel guest, give them...
Digital Marketing
How to Enhance Your Hotel's Guest Experience from Start to Finish: Part 2
September 12, 2019
How to Enhance Your Hotel's Guest Experience from Start to Finish: Part 2
Know the different types of customers you have and reach them with personalized messages and content. 1. Know your guest! The customer journey continues to become more complex as...
Digital Marketing
How to Enhance Your Hotel's Guest Experience from Start to Finish: PART 1
September 10, 2019
How to Enhance Your Hotel's Guest Experience from Start to Finish: PART 1
“It’s when a company intentionally uses services as the stage, and goods as props, to engage individual customers in a way that creates a memorable event." Welcome to the...