Chris is a Principal and the Chief Evangelist of GCommerce. Chris brings more than 25 years of digital marketing and hotel operations experience, with the last 18 years spent with GCommerce.
Chris is a recognized digital marketing strategist and industry thought leader. Chris shares his industry visions and marketing strategies as a speaker and moderator at numerous industry events. He brings a unique and sometimes controversial perspective to the conversations through challenging traditional thinking. He understands the challenges many hotel owners and operators face from his extensive background in hotel operations as a General Manager of numerous upscale hotels and resorts, prior to joining GCommerce. His combined experience of operations and digital marketing allows him to effectively apply a marketing strategy to overcome pressing industry and property level challenges.