Community Marketing
Part 2-These Digital Marketing Mega-Trends Are About To Turn Your Business On Its Head
March 20, 2023
Part 2-These Digital Marketing Mega-Trends Are About To Turn Your Business On Its Head
In my last article, I made what I hope is a compelling argument that we are entering a period of profound change in consumer behavior thanks to the emergence...
Community Marketing
These Digital Marketing Mega-Trends Are About To Turn Your Business On Its Head
March 16, 2023
These Digital Marketing Mega-Trends Are About To Turn Your Business On Its Head
Marketers are furious competitors; at least the good ones are. Think Michael Jordan looking for every advantage in order to beat the competition. Like Jordan, we’re in a continuous...
Digital Marketing
The COVID-19 Vaccine Booking Wave
November 18, 2020
The COVID-19 Vaccine Booking Wave
Can you hear the thunder forming in the distance? Can you feel the anticipation; the expectation that our industry is finally ready to turn the page on this dark...
Digital Marketing
The Truth About Social Media Marketing for Hotels
October 21, 2020
The Truth About Social Media Marketing for Hotels
Every once in a while, a well-intentioned article comes to our attention, providing hoteliers digital marketing advice that flies in the face of our current thinking. It challenges us...
Digital Marketing
Alexa Is Raising My Daughter
October 12, 2020
Alexa Is Raising My Daughter
For a couple of years now, I’ve been interested in the sea changes new generations launch upon society. As the father of an eleven-year-old GenZ daughter, I was curious...
Digital Marketing
Finding Comfort in Travel
August 11, 2020
Finding Comfort in Travel
Over the previous few weeks, I read with interest the account of industry veterans who were venturing back out on the road again. I was nervous about an approaching...
