Analytics & Tracking
COVID-19 | How To Use Data To Relaunch Your Marketing Campaigns
May 28, 2020
COVID-19 | How To Use Data To Relaunch Your Marketing Campaigns
The coronavirus pandemic has pushed us all into uncertain times and with it paused media campaigns leaving unspent marketing dollars. Now that we’re beginning to see a light at...
Digital Marketing
Why A Mobile-First Approach Matters For Your Hotel’s Ads
March 4, 2020
Why A Mobile-First Approach Matters For Your Hotel’s Ads
We’re living in a mobile world—it’s 2020 after all! So why don’t all our digital marketing efforts reflect that? How often do you see a Facebook ad on your...
Digital Marketing
6 Ways to Improve Your Hotel's Social Media Advertising in 2020
January 14, 2020
6 Ways to Improve Your Hotel's Social Media Advertising in 2020
The new year is already upon us and we know exactly what’s on your mind: how in the world can I continue improving my hotel’s digital advertising efforts in...
Paid Media
How to Increase Your Hotel’s Midweek Stays with Facebook Advertising
November 5, 2019
How to Increase Your Hotel’s Midweek Stays with Facebook Advertising
Does your hotel or property suffer from high o accupancy on the weekends but low demand during the week? Maybe this only happens during specific seasons or months, but...
SEO and Content Marketing
What We Learned in Two Years of Writing Hotel Blog Posts
October 22, 2019
What We Learned in Two Years of Writing Hotel Blog Posts
Nearly two years ago we embarked on a content marketing journey with one of our bigger clients, Coast Hotels. The goal was to help them establish their 40-plus properties...
Digital Marketing
6 Reasons Why Organic Social Media Content Matters for Your Hotel in 2020
August 27, 2019
6 Reasons Why Organic Social Media Content Matters for Your Hotel in 2020
The current hotel digital advertising climate is “pay to play,” meaning that major platforms now prioritize paid advertising over organic posts, making it extremely hard for your hotel’s organic...
